1. Introduction
We are committed to protecting your personal data and respecting your privacy.
This Privacy Policy explains how personal information is collected, used, and protected when you submit your details through our forms, interact with advertisements, or engage with services.
All personal data is processed in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. How Your Information Is Used
Personal information may be collected and processed in order to:
- Respond to enquiries and provide requested services
- Arrange appointments, quotes, or follow-ups
- Improve services, advertising, and user experience
- Carry out internal business operations such as administration and record keeping
- Send relevant updates, reminders, or offers (where consent has been given)
3. Legal Basis for Processing
Personal data is processed under one or more of the following legal bases:
- Consent – where clear permission has been given
- Contract – where processing is necessary to provide a service
- Legitimate interests – to improve services and operations
- Legal obligation – where required by law
4. SMS & Marketing Consent
Phone numbers are only collected when voluntarily submitted through forms.
Where applicable, forms include a clear option to consent to SMS communication. By opting in, you agree to receive messages relating to:
- Service updates
- Appointment reminders
- Relevant offers or promotions
Message frequency may vary. Standard message and data rates may apply.
You can opt out at any time by replying STOP, or request help by replying HELP.
Consent is not a condition of purchase.
5. How Data Is Stored and Protected
Personal data is stored securely using trusted systems and service providers.
Appropriate technical and organisational measures are in place to protect data from:
- Unauthorised access
- Loss or misuse
- Disclosure or alteration
Where third-party providers are used (such as CRM systems or messaging platforms), appropriate safeguards and agreements are implemented.
6. Data Sharing
Personal data is not sold.
Data may be shared with trusted third parties where necessary to deliver services (for example, software providers or communication tools).
SMS opt-in data and consent will not be shared with third parties for marketing purposes.
Information may also be disclosed if required by law.
7. Your Rights (UK GDPR)
You have the right to:
- Access the personal data held about you
- Correct inaccurate or incomplete data
- Request deletion of your data (where applicable)
- Restrict processing of your data
- Object to certain types of processing (including marketing)
- Withdraw consent at any time
- Request data portability
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data has been handled improperly.
8. Cookies and Tracking
Cookies and similar technologies may be used to improve user experience and advertising performance.
These may include:
- Essential cookies – required for basic functionality
- Analytics cookies – to understand usage and improve performance
- Functional cookies – to remember preferences
- Marketing cookies – to deliver relevant advertising
Where applicable, users are given the option to manage cookie preferences.
9. Direct Marketing
Where consent has been provided, contact may be made via:
- SMS
- Telephone
You can opt out at any time by:
- Clicking unsubscribe links in emails
- Replying STOP to SMS messages
10. Data Retention
Personal data is only retained for as long as necessary to:
- Provide services
- Meet legal and regulatory requirements
- Resolve disputes and enforce agreements
11. Updates to This Policy
This Privacy Policy may be updated from time to time. Any changes will be reflected with an updated effective date.